Post by amirmukaddas on Mar 12, 2024 17:58:50 GMT 9
If you want to make sure that your pages get a good positioning in Google's SERPs, it is essential to know the ABCs of search engine optimization. The study conducted by SEMrush highlights that website owners often struggle with SEO activities. And this is not surprising, since the average SEO checklist lists over a dozen issues that must be addressed to make a site truly successful. But what are the SEO problems that we really need to focus our attention on? We decided to find out starting from real data. We collected anonymous data from 100,000 websites and 450 million pages using the SEMrush Site Audit tool to determine: main SEO problems number of sites affected by these problems. This article provides an overview of the most common SEO and website glitches on the page, as well as information on how they can affect your ranking in search results. Also check out this comprehensive study on problems you can solve with SEO Audit .
Duplicate content According to Google, the term “duplicate content” typically refers to blocks of major content within or between domains that are identical or very similar.” Our study highlights that most SEO problems affecting websites have to do with duplicate content , which we found in 50% of the sites analyzed. During a recent Google Q&A , Andrey Lipattsev , Google's Search Quality Senior Strategist, said there are Denmark Telegram Number Data no penalties for duplicate content. However, that doesn't mean it's something that can be ignored. First of all, the presence of duplicate content on your site makes you lose the ability to choose the pages for which you intend to rank. Search engines won't know which pages you intend to consider as landing pages in the SERPs, and those pages won't even begin to compete with each other. Secondly, search engines are specifically designed to make the web a better environment for users; both search engines and users express a strong appreciation for valid and unique content.
There are numerous ways to solve this problem: ● Minimize duplicate content on your website by merging similar pages or deleting repetitive content ● if it is not possible to delete duplicate content from your website, you can use tags with the “rel=canonical” attribute to indicate which version of the page is the original. ● there are other techniques (which are less preferable). You can use a 301 redirect or tell search engines which pages should not be indexed through “noindex” meta tags (which are, for example, useful if you have a regular version and a print version of the same page). ● Be consistent in your use of internal links . Use the same link and avoid using a series of links, such as ● avoid plagiarism . The issue of plagiarism does not only concern SEO, but can give rise to a real lawsuit brought by copyright holders.
Duplicate content According to Google, the term “duplicate content” typically refers to blocks of major content within or between domains that are identical or very similar.” Our study highlights that most SEO problems affecting websites have to do with duplicate content , which we found in 50% of the sites analyzed. During a recent Google Q&A , Andrey Lipattsev , Google's Search Quality Senior Strategist, said there are Denmark Telegram Number Data no penalties for duplicate content. However, that doesn't mean it's something that can be ignored. First of all, the presence of duplicate content on your site makes you lose the ability to choose the pages for which you intend to rank. Search engines won't know which pages you intend to consider as landing pages in the SERPs, and those pages won't even begin to compete with each other. Secondly, search engines are specifically designed to make the web a better environment for users; both search engines and users express a strong appreciation for valid and unique content.
There are numerous ways to solve this problem: ● Minimize duplicate content on your website by merging similar pages or deleting repetitive content ● if it is not possible to delete duplicate content from your website, you can use tags with the “rel=canonical” attribute to indicate which version of the page is the original. ● there are other techniques (which are less preferable). You can use a 301 redirect or tell search engines which pages should not be indexed through “noindex” meta tags (which are, for example, useful if you have a regular version and a print version of the same page). ● Be consistent in your use of internal links . Use the same link and avoid using a series of links, such as ● avoid plagiarism . The issue of plagiarism does not only concern SEO, but can give rise to a real lawsuit brought by copyright holders.